Ucon visits the Bright Tradeshow
16 July 2008
Just one week after the BBB in Barcelona we packed our Ucon van again. Thank god that we didn't have to drive another 16 hours - we made the trip to Frankfurt in about 5 hours, so not that bad at all. For anybody reading this and knowing nothing about the Bright Tradeshow, here is a little info about it:
The Bright tradeshow has established itself to a constant venue for streetwear, sneaker, fashion and boardsport in Europe. For a wide variety of brands Bright offers a product-related chance for presentation, its unique concept guarantees a maximum of image and identity. The individual location as well as the product-orientated framework, consisting of an innovative contest/artist program, support the characteristically atmosphere of the off-show. With its concept the Bright tradeshow offers a very positive and comfortable atmosphere without neglecting the function as an interface between distribution and retail. A special focus on cooperating with the media leads to a maximum of transparency and carries the positive vibes beyond the location of the former police headquarter.
We had a really great time there - long days, short nights. But the feedback of retailers and visitors was really great, so we are already looking forward for being a bright member in january 09. Thanks a lot to the whole bright stuff foir inviting us to the show and to all retailers who came by our booth.
See you in January.
